Your Brand, What Brand? Easy Ways to Build Identity in a Crowded Marketplace
Your Brand, What Brand? Easy Ways to Build Identity in a Crowded Marketplace is available for 90 days after enrollment.
CE/CME Offered:Nurse and Social Worker
Member Price: $35.00
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This session was originally presented by Polly Rehnwall MA, BA at NHPCO’s 2009 Management and Leadership Conference in Washington, DC.
As competition heats up, it becomes increasingly important that your agency is differentiated from your competitors. Just reiterating the Medicare benefit simply doesn’t cut it anymore. This program provides practical tips on how to enhance your visibility in the communities you serve so that referral sources and consumers won’t just choose hospice, but will choose your hospice.
Objectives:
- Identify branding opportunities;
- Develop a branding strategy;
- Implement a branding program.
Polly Rehnwall MA, BA would like to disclose that at the time of this presentation she was a consultant for Simione Consultants LLC.
In order to complete this online course and obtain CE/CME credit, the participant must view the entire course, correctly answer all case studies and quiz questions and complete the evaluation.
You will have access to this course for 90 days from the date of purchase.
Course Release Date: 5/01/2010
Course Expiration Date: 5/01/2013
Nurse: NHPCO is accredited as a provider of continuing nursing education by the American Nurses Credentialing Center’s Commission on Accreditation.
NHPCO designates this enduring material for a maximum of 1.5 contact hours. Nurses should claim only the contact hours commensurate with the extent of their participation in the activity. Accredited status by ANCC refers only to continuing nursing education and does not imply endorsement of any commercial product discussed in conjunction with this activity.
Social Worker: NHPCO is an approved provider of continuing education contact hours by the National Association of Social Workers (provider #886414158). This education activity is approved for 1 hours determined by the content, and social workers are awarded continuing education hours commensurate with the extent of their participation.
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